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SAP Festival 2019: Delivering a B2C experience in a B2B commerce

Ben Sharir
Ben Sharir - 147 Ansichten
18
147 Ansichten
Veröffentlicht auf 06 May 2021 / Im

In a digital world, customer experience is on the rise. B2B behaviour isn’t any different, with buyers expecting the same level of experience as within B2C. The rising competition made Arcelor realise this and step up their game.

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